Immensely talented young hero, Vijay Deverakonda faced a setback with Liger. But the film did manage to post up sensational pre-release non theatrical and theatrical business.
Incidentally, Vijay is already undoing Liger slump with his next film, Kushi.
Kushi’s pre release business is already on fire. It is heard that Kushi’s pre release business has beaten the business of Liger.
The Liger setback hasn’t affected Vijay’s market one bit and the main reason behind it is his connect with the youth and the box office pull that he commands.
Vijay’s brand endorsement deals are also through the roof with multiple top brands offering him lucrative contracts. Vijay’s market and image are still very much in tact and his craze is at an all time even now.
