Star hero Vijay Deverakonda is making waves with his fashion brand, RWDY Wear. Previously available only online, the brand has now expanded into offline retail. Vijay launched the first physical RWDY Wear store in Hyderabad, located at Broadway, Banjara Hills.
On this occasion, Vijay Deverakonda shared: “There has been a huge demand for a RWDY Wear offline store. Fashion lovers have been asking us for this for a long time. I’m really happy to open our very first offline store here in Hyderabad. This is my place – these are my people. Rising from a place of no recognition to now being recognized as a star hero is the craziest thing I’ve done which blows my mind,” he said.